Welcome to Berg Research!

Berg Research are customer satisfaction research specialists. Our mission is to help companies to obtain better feedback from their own customers. We believe customer satisfaction surveys are a powerful tool for building stronger relationships with customers:

   
Customer Satisfaction >> Customer Loyalty >> Improved Profitability

Satisfied customers tend to:

Return and buy more;
Make recommendations to friends and colleagues; and
In some cases, be less price sensitive.

A well designed and executed customer satisfaction survey will provide valuable customer feedback such as:

How satisfied is the customer, and why is this so?
What is the company doing well?
What should the company change or improve?
What is the customer expecting or looking for?
   
More information about customer satisfaction research as a tool can be found under articles.

A customer satisfaction survey is not an end in itself. The objective is to improve customer satisfaction, not just to measure it. It follows that it is important to change or improve in areas most important to customers.

All our research projects are tailor made to the specific needs of each individual client. We have experience from different customer satisfaction survey formats including online surveys, telephone interviews, face-to-face interviews, postal surveys, and e-mail surveys.

Berg Research was founded in Singapore in 2002, and we are independent. We take pride in our work and deliver on our promises. Talk to us to see how we can help.